About Us

We love the poolside and beach vacations, but for years we’ve seen our sons, husbands, and friends get uncomfortable rashes from conventional mesh/net bathing suit briefs.  After interviewing hundreds of families, we found 9 out of 10 males get the inner thigh rash.
 
That was our catalyst to develop the most comfortable anti-chafe swimwear ever.  
 
Our unique design has an anti-chafe, anti-bacterial, water resistant liner which keeps guys comfortable and prevents the inner thigh rash that ruins most vacations.

Our success with swimwear has prompted us to broaden our vision.  We are out to solve clothing problems for guys while maintaining the highest level of comfort.

We just introduced the softest t-shirts around for men.  No matter what cycle you wash it on, it just gets softer and better looking without pilling.

Next on our design board are hoodies that keeps your body temperature the same no matter what you're doing.  We are testing with drummers now who say they feel a breeze when they play - NoNetz, No Sweat. :)   Stay tuned.

We look forward to earning your support for our brand.